Big Tech is doubling down on artificial intelligence, with ad agencies and marketers scrambling to keep up. AI-generated content, synthetic media, and real-time personalization are reshaping digital advertising, raising both excitement and ethical concerns. As brands experiment with automation, questions about transparency and bias are intensifying. Regulators are watching closely, signaling possible intervention. Read the whole story here: https://www.adweek.com/category/artificial-intelligence/.

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