The article identifies five sales trends that entrepreneurs should keep an eye on for 2024.
The first trend is the increasing importance of automation in sales. This includes the use of AI to improve their targeting and decision making capabilities. Businesses are increasingly integrating their sales and marketing teams to create a more unified approach for their customers.
The second trend is the emergence of Sales Enablement. This involves the use of technology to improve the effectiveness of sales teams, usually through training and coaching, but also through the efficient management of resources and data.
The third trend is the growth of video sales. This is due to the increase in remote working and the need to maintain a personal connection with customers in an increasingly digital world.
The fourth trend is the focus on customer experience. As competition increases and customer loyalty becomes more important, businesses are striving to enhance their customer’s experience in order to retain their loyalty.
The final trend is the increased use of sales outsourcing. More companies are outsourcing their sales activities to experts as this allows them to scale quickly while maintaining their focus on their core activities.
This article is a valuable read for entrepreneurs and business owners as it provides insights into the future of sales and how they can adapt their strategies for success in 2024.
Read the whole story here: https://brutkasten.com/artikel/diese-5-trends-im-vertrieb-sollten-grunderinnen-2024-im-auge-behalten.
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