This article discusses the importance of digital engagement in transforming customers’ experience. It explains how companies can use data and technology to create a more personalized customer journey. Business leaders who want to understand how digital transformation can help them better serve their customers should read this story. Read the whole story here: https://loyalty360.org/Content-Gallery/Daily-News/Digital-Engagement-Transforming-Customer-Loyalty# #digitalengagement #customerloyalty #transformation