Wenn der „Einkaufsbot“ mit dem „Verkaufsbot“ …
Sie suchen einen Keynote Speaker zur Digitalisierung im B2B-Vertrieb?
Zunehmend schneller werden immer mehr Teile der Wertschöpfungskette automatisiert. Im Bereich Produktion (Stichwort Industrie 4.0) sind wir bereits sehr weit. Nun erreicht viele Unternehmen der Gedanke, auch den Vertrieb und das Marketing weitaus stärker mit digitalen Mitteln auszustatten oder gar zu automatisieren.
Buchen Sie dazu diese aktuelle Keynote und ermöglichen Sie Ihren VeranstaltungsteilnehmerInnen einen Einblick, was jetzt schon möglich ist und einen Ausblick, was in den nächsten zwei bis fünf Jahren möglich sein wird. (Hätten Sie etwa gedacht, dass dass 2020 bereits 85% aller Kundenkommunikationen nur noch über Bots stattfinden? Das zumindest sagt die Gartner Group voraus.)
Heute schon sind Lösungen praxistauglich, an die wir vor fünf Jahren noch nicht geglaubt hätten. Was von dem, was möglich ist, sollten Sie für Ihren Vertrieb einsetzen? Und wie stellen Sie Ihren Vertrieb auf, um mögliche Chancen, die sich aus der Digitalisierung ergeben, zu nutzen? Es geht darum, passende Lösungen für einzelne Prozesse zu finden, aber gleichzeitig auch das Mindset des Vertriebs auf die neue Herausforderung einzustellen. Denn um „einfach Produkte zu verkaufen“, wird in allernächster Zukunft kaum noch jemand benötigt. Hier gilt es, frühzeitig die richtige Strategie zu erkennen.
Wie ist der erste Eindruck direkt nach einem Vortrag?
Hier das Videotestimonial von Peter Ring aus dem Vorstand des Verbands der selbständigen Versicherungskaufleute der SIGNAL IDUNA Gruppe nach einem Vortrag von Tim Cortinovis auf der Hauptversammlung des VSV
“Vielen Dank für einen spannenden und sehr unterhaltsamen Vortrag. Unsere Teilnehmer waren begeistert von den Einblicken in die ganz aktuellen Trends der Digitalisierung im Vertrieb. Ich wünsche noch vielen anderen Veranstaltungsteilnehmern, dass Sie in den Genuss eines Vortrages von Ihnen kommen!”
Dr. Tilman Welther, Herausgeber Fondszeitung
The last editions of The Sales Accelerator
These are the last articles of the current issue.
How Generative AI Changes the Game in Tech Services
**Generative AI: The Game Changer in Tech Services**
A fresh report from Bain & Company has revealed the transformative impact of generative AI on tech services. Highlighting the significant shifts in industry dynamics, the report delves into how technology firms are leveraging AI to enhance operational efficiencies, drive innovation, and maintain competitive edge.
**Why does it matter?**
The findings underscore the broad-reaching implications of generative AI, not just for tech companies, but for businesses across various sectors. With AI’s growing role in automating complex tasks and enabling new possibilities, the report suggests substantial potential for improved productivity and innovation.
**For whom important?**
This insight is crucial for tech service providers, industry leaders, and decision-makers aiming to stay ahead in a rapidly evolving landscape. Understanding these advancements is vital for strategizing future growth and sustaining market relevance.
**Read the whole story here:** [www.bain.com](https://www.bain.com/insights/how-generative-ai-changes-the-game-in-tech-services-tech-report-2024/)
AI-Enhanced Pricing Can Boost Revenue Growth
In a recent article from Bain & Company, the importance of AI-enhanced pricing strategies is explored as a method to significantly boost revenue growth. The piece delves into how artificial intelligence can be employed to fine-tune pricing models, allowing companies to adapt in real-time to market changes and customer behavior. Through these advanced techniques, businesses are finding more effective ways to maximize profitability.
Why does it matter? The application of AI in pricing can revolutionize how companies approach their sales strategies, making them more responsive and efficient. This technology offers a competitive edge in today’s fast-paced market, where traditional pricing methods can often fall short.
For whom important? This information holds particular relevance for business leaders, pricing analysts, and strategic planners looking to enhance their operational efficiencies and revenue potential. By integrating AI into their pricing strategies, these professionals can unlock new avenues for growth and profitability.
Read the whole story here: [AI-enhanced pricing can boost revenue growth](https://www.bain.com/insights/ai-enhanced-pricing-can-boost-revenue-growth/).
![16 B2B Social Media Marketing Strategies for Any and Every Industry [Social Media Trends Report Data]](https://www.cortinovis.de/wp-content/uploads/2024/09/b2b-social-media-marketing-featured-400x250.jpeg)
16 B2B Social Media Marketing Strategies for Any and Every Industry [Social Media Trends Report Data]
In the ever-evolving landscape of social media, B2B marketers are always on the lookout for strategies to effectively engage with their audience across major platforms. HubSpot’s latest blog post offers insightful guidance on how these marketers can thrive on the six biggest social networks. From LinkedIn for professional networking to Instagram for visual storytelling, the article breaks down the unique advantages and tactical approaches for each platform.
Why does it matter? Mastering these platforms is crucial for B2B marketers seeking to build meaningful connections, improve brand visibility, and ultimately drive conversions. The methods outlined can significantly influence marketing ROI and long-term business growth.
For whom important? This article is indispensable for B2B marketing professionals, digital strategists, and social media managers looking to amplify their marketing efforts and leverage the right tools for their target audience.
Read the whole story here: [B2B Marketers Social Media Guide](https://blog.hubspot.com/blog/tabid/6307/bid/32765/how-b2b-marketers-can-succeed-on-the-6-big-social-networks.aspx)
Real-World Uses Of AI In Business: What You Need To Know Today
In today’s rapidly evolving tech landscape, artificial intelligence (AI) is reshaping the way businesses operate across various industries. From automating mundane tasks to enhancing customer interactions, AI’s real-world applications are crucial for maintaining competitive advantage. YourNews takes a closer look at the importance of AI in modern business practices, highlighting key insights from a recent Forbes article.
Why does it matter? As AI technologies become increasingly sophisticated, businesses that leverage these tools can streamline operations, improve decision-making, and increase efficiency. Understanding and implementing AI is essential for companies looking to maintain relevance and stay ahead in a highly competitive market.
For whom important? This information is particularly vital for business leaders, tech enthusiasts, and decision-makers across all sectors. Whether you’re a startup founder or a corporate executive, staying informed about AI’s practical applications can help you make more strategic choices.
Read the whole story here: [Link to Forbes article](https://www.forbes.com/sites/alexanderpuutio/2024/09/20/real-world-uses-of-ai-in-business-what-you-need-to-know-today/)
SNCF Group GPT: our in-house generative AI solution
In a move poised to transform rail travel, the SNCF Group has unveiled its latest advancement, incorporating emerging technologies to enhance passenger experiences. Leveraging the power of GPT (Generative Pre-trained Transformer), this innovation aims to improve interactions, customer service, and operational efficiency within the rail industry. Bringing artificial intelligence into the mix, the SNCF Group is set to bridge the gap between modern technology and traditional rail transport.
Why does it matter? This development is significant because it introduces high-tech solutions to everyday commuter challenges, potentially reducing travel disruptions and streamlining customer service processes. For whom is it important? Rail passengers, operational staff, and tech enthusiasts interested in the practical applications of AI in public services will find this particularly compelling.
Read the whole story here: [SNCF Group GPT](https://www.groupe-sncf.com/en/innovation/emerging-technologies/sncf-group-gpt)
HubSpot Bets Big on AI With Breeze Intelligence
HubSpot Bets Big on AI with Breeze Intelligence
HubSpot is making waves in the digital marketing sphere with its latest offering, Breeze Intelligence. This AI-powered tool aims to revolutionize how businesses leverage digital marketing strategies by providing advanced analytics and automation capabilities. The move underscores HubSpot’s commitment to integrating cutting-edge technology into its platform to enhance user experience and operational efficiency.
Why does it matter? The introduction of Breeze Intelligence could significantly impact the way businesses approach digital marketing, potentially leading to more refined strategies and better-targeted campaigns. By leveraging AI, companies can gain deeper insights into customer behavior and preferences, ultimately driving more effective marketing efforts.
For whom important? This development is particularly crucial for digital marketers, business owners, and tech enthusiasts who rely on HubSpot for their marketing needs. The enhanced capabilities provided by Breeze Intelligence can offer these users a competitive edge in an increasingly data-driven market.
Read the whole story here: [HubSpot Bets Big on AI with Breeze Intelligence](https://www.cmswire.com/digital-marketing/hubspot-bets-big-on-ai-with-breeze-intelligence/)
Gen AI’s next inflection point: From employee experimentation to organizational transformation
In recent developments, the buzz around Generative AI (gen AI) is transitioning from mere employee experimentation to full-scale organizational transformation, according to a McKinsey article. The analysis delves into the strategic implications and forecasts on how businesses can harness this technology to revolutionize their operations.
**Why does it matter?** This shift signifies a substantial leap in how companies can optimize productivity, streamline workflows, and innovate processes, potentially reshaping entire industries.
**For whom important?** Business leaders, tech innovators, and organizational strategists should particularly take note, as the adoption of gen AI could be crucial for staying competitive in a rapidly evolving market landscape.
**Read the whole story here:** [www.mckinsey.com](https://www.mckinsey.com/capabilities/people-and-organizational-performance/our-insights/gen-ais-next-inflection-point-from-employee-experimentation-to-organizational-transformation?cid=omcknsl-eml-nsl–mck-ext—–&hlkid=5c6c7c67f439466a8f5ad266c72483d6&hctky=14982931&hdpid=ce1b91e7-7014-4353-8c31-13e861df6bb6)
The marketers’ roadmap for implementing AI
In a world where technology continues to shape industries, a new article from Marketing Magazine outlines a roadmap for marketers on how to implement Artificial Intelligence (AI) into their strategies. The piece details methods to leverage AI for improving customer insights, enhancing marketing efforts, and optimizing operational efficiency. It provides practical steps and considerations to ensure that the integration of AI is smooth and beneficial.
Why does it matter? As AI becomes increasingly prevalent, marketers must understand how to harness its power to stay competitive. The roadmap provides valuable guidance on navigating potential challenges and making the most of AI capabilities. For whom important? This article is crucial for marketing professionals, business leaders, and tech enthusiasts looking to stay ahead in the rapidly evolving digital landscape.
Read the whole story here: [The Marketer’s Roadmap for Implementing AI](https://www.marketingmag.com.au/featured/the-marketers-roadmap-for-implementing-ai/)
The marketers’ roadmap for implementing AI
**Breaking News: Google Announces Major Update to Google News!**
In a surprising move, Google has rolled out a significant update to its Google News platform, aiming to enhance the user experience with more personalized news feeds and improved AI-driven content curation. The new features promise to deliver news that is more relevant and timely, catering to the diverse interests of its global user base.
Why does it matter: This update is critical in an era where misinformation is rampant, and users are seeking reliable, tailored news sources. By leveraging advanced AI, Google News aims to better filter content, ensuring that users receive high-quality, trustworthy news that matches their reading habits and preferences.
For whom important: This update is particularly important for journalists, media outlets, and everyday news consumers who rely on Google News for staying informed. It also holds significance for advertisers and content creators looking for new avenues to reach their target audiences more effectively.
Read the whole story [here](https://news.google.com/rss/articles/CBMiiwFBVV95cUxNVlM3YXJvakdGc3VkelZOOWRTbzFWSFVpNU5ROXRHX09iTUdBWE8tdHlaRFBFNHd0eDVUVXVnanViUVNwNWg2SlpKV1N6b3Y2RTg5bnQ2cW5QQlJ3X2loRC1FOTZvX05WWFp1MnBTY0NFb3RTODhlRUtISUFIVkZGbTI2eGV0UW50TkFN?oc=5&hl=en-US&gl=US&ceid=US:en).
Kunden sagen:
We had a fabulous talk from Tim. It was engaging, it was fun, it was airy and light. The whole room was really excited by what he had to share with us.
Tim Cortinovis ist DER Vertriebsguru Deutschlands.
We just want to thank Tim for being our host this week at our user conference. He did a great job keeping us all engaged, keeping us up to date on what everybody was talking about, connecting dots, and keeping us inspired.