Wenn der „Einkaufsbot“ mit dem „Verkaufsbot“ …
Sie suchen einen Keynote Speaker zur Digitalisierung im B2B-Vertrieb?
Zunehmend schneller werden immer mehr Teile der Wertschöpfungskette automatisiert. Im Bereich Produktion (Stichwort Industrie 4.0) sind wir bereits sehr weit. Nun erreicht viele Unternehmen der Gedanke, auch den Vertrieb und das Marketing weitaus stärker mit digitalen Mitteln auszustatten oder gar zu automatisieren.
Buchen Sie dazu diese aktuelle Keynote und ermöglichen Sie Ihren VeranstaltungsteilnehmerInnen einen Einblick, was jetzt schon möglich ist und einen Ausblick, was in den nächsten zwei bis fünf Jahren möglich sein wird. (Hätten Sie etwa gedacht, dass dass 2020 bereits 85% aller Kundenkommunikationen nur noch über Bots stattfinden? Das zumindest sagt die Gartner Group voraus.)
Heute schon sind Lösungen praxistauglich, an die wir vor fünf Jahren noch nicht geglaubt hätten. Was von dem, was möglich ist, sollten Sie für Ihren Vertrieb einsetzen? Und wie stellen Sie Ihren Vertrieb auf, um mögliche Chancen, die sich aus der Digitalisierung ergeben, zu nutzen? Es geht darum, passende Lösungen für einzelne Prozesse zu finden, aber gleichzeitig auch das Mindset des Vertriebs auf die neue Herausforderung einzustellen. Denn um „einfach Produkte zu verkaufen“, wird in allernächster Zukunft kaum noch jemand benötigt. Hier gilt es, frühzeitig die richtige Strategie zu erkennen.
Wie ist der erste Eindruck direkt nach einem Vortrag?
Hier das Videotestimonial von Peter Ring aus dem Vorstand des Verbands der selbständigen Versicherungskaufleute der SIGNAL IDUNA Gruppe nach einem Vortrag von Tim Cortinovis auf der Hauptversammlung des VSV
“Vielen Dank für einen spannenden und sehr unterhaltsamen Vortrag. Unsere Teilnehmer waren begeistert von den Einblicken in die ganz aktuellen Trends der Digitalisierung im Vertrieb. Ich wünsche noch vielen anderen Veranstaltungsteilnehmern, dass Sie in den Genuss eines Vortrages von Ihnen kommen!”
Dr. Tilman Welther, Herausgeber Fondszeitung
The last editions of The Sales Accelerator
These are the last articles of the current issue.
Will Salesforce Upend Its CRM Strategy With Generative AI?
In the ever-evolving landscape of customer relationship management (CRM), industry giant Salesforce might be on the brink of a significant transformation. The company is rumored to be integrating generative AI into its CRM strategy, which could usher in a new era for both Salesforce and its millions of users. Generative AI, known for its ability to create human-like text and generate insightful analytics, promises to boost efficiency and provide deeper, more meaningful customer interactions.
**Why does it matter:** The potential shift in Salesforce’s CRM strategy is crucial because it signifies the ongoing evolution of AI in business applications. Implementing generative AI could streamline various processes, reduce operational costs, and enhance customer satisfaction by providing more personalized and immediate responses. This technological pivot could set a new standard in the industry, pushing other CRM platforms to innovate and adapt.
**For whom important:** This development is important for businesses that rely on CRM systems to manage customer relations, marketing strategies, and sales processes. Companies looking to stay ahead of the curve in customer experience will find this particularly noteworthy. Additionally, tech enthusiasts and professionals in the AI and CRM sectors will be closely watching how Salesforce integrates generative AI into its existing framework.
**Read the whole story here:** [CMSWire Article](https://www.cmswire.com/customer-experience/will-salesforce-upend-its-crm-strategy-with-generative-ai/)
![The State of Generative AI & How It Will Revolutionize Marketing [New Data + Expert Insights]](https://www.cortinovis.de/wp-content/uploads/2024/09/State20of20Generative20AI20Pillar2001-400x250.png)
The State of Generative AI & How It Will Revolutionize Marketing [New Data + Expert Insights]
Generative AI is reshaping the marketing landscape in ways previously unimaginable. According to a recent report by HubSpot, the technology is not only becoming more sophisticated but also increasingly integrated into marketing strategies across various industries. Businesses are leveraging AI to create personalized content, optimize marketing campaigns, and improve customer interactions.
Why does it matter? The adoption of generative AI can significantly enhance a company’s marketing efficiency and effectiveness, ultimately leading to better customer experiences and increased revenue. For marketing professionals, staying abreast of these advancements is crucial in maintaining competitiveness in a rapidly evolving digital landscape.
For whom important? This development is particularly relevant for marketers, business strategists, and tech enthusiasts who are keen on harnessing the power of cutting-edge AI tools to stay ahead. Understanding the capabilities and applications of generative AI can provide them with a significant edge.
Read the whole story here: [blog.hubspot.com](https://blog.hubspot.com/marketing/state-of-generative-ai)
AI for sales and marketing
Artificial intelligence (AI) is transforming the landscape of sales and marketing, reshaping how businesses reach and engage with their audiences. The technology streamlines operations, enhances customer experiences, and provides unparalleled insights into consumer behavior, making AI an indispensable tool for companies looking to stay competitive in today’s market.
Why does it matter? The integration of AI into sales and marketing processes allows for more precise targeting, improved personalization, and increased efficiency, ultimately driving higher conversion rates and customer satisfaction. Companies that leverage AI effectively can gain a significant advantage over those that do not.
For whom important? This development is crucial for business owners, marketing professionals, and sales teams aiming to optimize their strategies and maximize their return on investment. Staying informed about AI advancements can provide these stakeholders with the knowledge needed to make informed decisions and remain ahead of industry trends.
Read the whole story [here](https://www.bdc.ca/en/articles-tools/technology/invest-technology/ai-for-sales-and-marketing).
AI in Email Marketing: Tools and Techniques for Powerful Campaigns
In the ever-evolving landscape of digital marketing, Shopify’s recent blog post explores the growing influence of artificial intelligence in email marketing. The article delves into AI’s capacity to personalize content, automate campaigns, and provide detailed analytics, making it a game-changer for marketers looking to enhance their email strategies. The insights shared illustrate how AI can streamline operations, increase engagement rates, and ultimately drive sales.
**Why does it matter?**
AI in email marketing matters because it enables businesses to deliver more targeted and relevant content to their audience, increasing the likelihood of engagement and conversion. It simplifies the process of creating and sending emails, allowing marketers to focus on strategy rather than tedious tasks. Furthermore, with the power of AI, companies can gain better insights into customer behavior, optimizing future campaigns for even greater effectiveness.
**For whom important?**
This development is particularly crucial for digital marketers, e-commerce businesses, and data analysts who aim to optimize their email marketing efforts. It is also essential for business owners looking to improve customer engagement and sales by leveraging advanced technologies. Small to medium-sized enterprises (SMEs) can especially benefit from automating processes that would otherwise require significant resources and time.
**Read the whole story here:** [Shopify on AI in Email Marketing](https://www.shopify.com/blog/ai-in-email-marketing)
10 Best AI Pitch Deck Generators (September 2024)
In the world of startups, creating a compelling pitch deck can make or break the venture. Enter the world of pitch deck generators, as explored in depth by Unite.ai. These tools promise to simplify the often arduous process of crafting visually appealing and effective presentations, offering templates and AI-driven suggestions to make your ideas stand out.
Why does it matter? For budding entrepreneurs and seasoned businesses alike, having a well-crafted pitch deck is crucial for securing funding and attracting interest from stakeholders. Pitch deck generators streamline this process, potentially saving invaluable time and effort.
For whom important? This revelation will be particularly relevant for startup founders, business developers, and anyone in need of a polished presentation in short order. If you’re keen on learning more about how these tools can revolutionize your pitch deck creation, read the whole story here.
Read the whole story here: [www.unite.ai](https://www.unite.ai/pitch-deck-generators/)
AI may not steal many jobs after all. It may just make workers more efficient
**AI: The Upgrade Worker Efficiency Was Waiting For?**
In a recent twist to the AI employment narrative, new findings suggest that artificial intelligence may not be the job-stealing villain it has been made out to be. Instead, AI technology could empower workers, enhancing overall productivity and efficiency. The emphasis is on collaboration rather than replacement, potentially reshaping the workplace for the better.
**Why does it matter?**
This insight disrupts widespread fears concerning AI-induced job losses, inviting a more optimistic outlook on technology’s role in the workforce. As industries increasingly integrate AI, understanding its potential to augment rather than eliminate jobs can guide policy-making and business strategies.
**For whom important?**
These findings are crucial for policymakers, business leaders, and employees, all of whom stand to benefit from a balanced perspective on AI’s impact. Recognizing AI’s role as a tool for efficiency rather than a threat can inform more constructive approaches to the future of work.
**Read the whole story here:** [AI may not steal many jobs after all – it may just make workers more efficient](https://cio.economictimes.indiatimes.com/news/artificial-intelligence/ai-may-not-steal-many-jobs-after-all-it-may-just-make-workers-more-efficient/113011643?utm_source=latest_news&utm_medium=homepage)
Answer Sales Calls Inc.: Fintech Tackles Financial Exclusion Head-on With Innovative Solutions
Answer Sales Calls Inc. Fintech Tackles Financial Exclusion Head-On with Innovative Solutions
In a groundbreaking effort to address financial exclusion, Answer Sales Calls Inc. Fintech has rolled out cutting-edge solutions aimed at bridging the gap for underserved communities. Leveraging advanced technologies, the company seeks to provide accessible financial services to those historically left out of the traditional banking system. This initiative could mark a significant shift in how financial services are delivered, especially to marginalized groups.
Why does it matter? Financial exclusion remains a considerable challenge, limiting economic opportunities for many. Ensuring that everyone has access to essential financial services is crucial for broader economic balance and growth.
For whom important: This initiative is particularly significant for individuals and communities who have been underserved by traditional financial institutions, including those in lower-income brackets and rural areas.
Read the whole story here: [www.finanznachrichten.de](https://www.finanznachrichten.de/nachrichten-2024-09/63158652-answer-sales-calls-inc-fintech-tackles-financial-exclusion-head-on-with-innovative-solutions-200.htm)
Nokia’s AI Leap Forward in Telecom Security
**Nokia’s AI Leap Forward in Telecom Security**
In a compelling development within the telecom world, Nokia has unveiled an advanced AI-driven security solution aimed at bolstering telecommunications infrastructures. The focus of this innovation is to provide enhanced protection against increasingly sophisticated cyber threats, ensuring secure communication channels for both service providers and consumers.
*Why does it matter?* In an era characterized by heightened cyber threats, the integration of AI into telecom security is crucial for maintaining the integrity and reliability of communication networks. This move by Nokia signifies a significant step toward more resilient and secure telecommunications infrastructures.
*For whom important?* Telecommunications service providers and their customers stand to benefit the most from this development. It offers providers advanced tools to safeguard their networks, while end-users can enjoy a more secure and reliable communication experience.
*Read the whole story here:* [www.telecomreviewasia.com](https://www.telecomreviewasia.com/news/interviews/4509-nokia-s-ai-leap-forward-in-telecom-security/)
AI may not steal many jobs after all. It may just make workers more efficient
**AI’s Real Impact on Jobs: Efficiency Over Elimination**
In a recent article from the Economic Times, it’s suggested that AI might not endanger as many jobs as previously feared. Instead, AI technologies could enhance workplace productivity, enabling employees to perform their tasks more efficiently without significant job losses. This perspective is based on new research and expert opinions.
**Why does it matter?** With growing concerns about job security in an AI-driven world, this insight provides a more balanced understanding of AI’s potential benefits. It shifts the narrative from fear of unemployment to opportunities for increased efficiency and improved job performance.
**For whom important?** This development is particularly relevant for employees worried about job stability, employers looking to integrate AI without the negative impact on their workforce, and policymakers who need to balance technological advancement with economic stability.
Read the whole story [here](https://cio.economictimes.indiatimes.com/amp/news/artificial-intelligence/ai-may-not-steal-many-jobs-after-all-it-may-just-make-workers-more-efficient/113011643).
Kunden sagen:
We had a fabulous talk from Tim. It was engaging, it was fun, it was airy and light. The whole room was really excited by what he had to share with us.
Tim Cortinovis ist DER Vertriebsguru Deutschlands.
We just want to thank Tim for being our host this week at our user conference. He did a great job keeping us all engaged, keeping us up to date on what everybody was talking about, connecting dots, and keeping us inspired.