AI in CRM systems is significantly transforming customer interactions. By harnessing big data, these systems offer personalized experiences, greater efficiency, and enhanced customer service. This advanced technology aids businesses in understanding customer behavior and optimizing marketing strategies—creating more strategic engagement and retention opportunities. As AI progresses, expect even more sophisticated solutions that benefit business growth and customer satisfaction. https://www.cortinovis.de/using-ai-in-crm-top-ai-powered-crm-platforms-7/