This article discusses how the Wiehler Percussion Group is using digital technology to improve customer experience. The company has integrated various technologies such as machine learning and virtual reality into their business processes in order to provide a personalized shopping experience for customers. Those interested in learning more about digital transformation should read this article. Read the whole story here: https://newsroom.sparkasse.at/2023/08/25/wiehlers-percussionsgruppe-die-kundenerlebnisse-verbessert/#amptoc=5 #digitaltransformation #customerjourney #smallbusinesses